Archive for February, 2010

Allan Asks:  How do you protect your product download pages from being searched for and found?  What stops someone from looking for your download pages and downloading your products for free?  (Also, don’t the search engines index your download pages, thus revealing a path to them?)

Simon Says:  It’s a good question Allan and for a long time finding the right answer to this troubled me a great deal.

I have a number of solutions for you below but you might find my opinion on this quite a shock!…

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Ashley Asks:  “What are the top methods you use to build a big, responsive, buyers list that are loyal?”

Simon:  This is actually 3 questions in one and each require specific attention…

  • Build a big list
  • Build a responsive list
  • Build a loyal list

The important thing to note that list size is not that relevant.  Think about it, it doesn’t matter if you have a million subscribers if none of them open your emails or respond to your offers…  

Secondly, “Loyalty” isn’t really defined in the question so for now let’s concentrate on what I believe is the most important element of the question:  Responsiveness… (in a way this also factors in some elements of loyalty)

What are the secrets of building a responsive list?

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